Blue Apron Introduces a Family Plan, Doubling its Addressable Market

Dec 17, 2014 at 12:00am

Blue Apron, the leading recipe and fresh ingredient delivery service, today announced that it has expanded its product offering to include a Family Plan, featuring seasonal, balanced, kid-friendly recipes designed to serve a family of four. With this new product, Blue Apron is doubling its addressable market and furthering its mission to make incredible home cooking accessible to customers nationwide.

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