Podcast network Gimlet Media has raised another $5 million — this time from ad giant WPP

Sep 6, 2017 at 12:00am

Yet another vote of confidence in podcasting — this time from the people who buy ads for a living: WPP, the biggest ad holding company in the world, has put $5 million in Gimlet Media, the Brooklyn-based podcast startup.

This is an extension of the $15 million round Gimlet raised last month, which valued the company at $55 million pre-money; it brings the company’s total funding to $27 million.

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